Israel Innovation 2.0

Inside Israeli Technology

News
Reuters and TechCrunch have both reported that eBay through PayPal has purchased the Israeli fraud solutions company, Fraud Sciences for $169 million. The acquisition has received mixed reactions in the blogosphere, with some questioning how smart it was for eBay to pay such an “inflated” price for the company, and others unsurprised as fraud has hurt the use of eBay by honest customers in foreign countries, and is a much needed improvement for the struggling company.

About
According to TechCrunch’s description, Fraud Sciences

    “offers automated anti-fraud systems including SpotLight VFX and SpotLight T2T, merchant
    solutions the provide transaction verification with fraud prevention.”

Israeli R&D companies database, Matimop.org.il, adds that the promise of the company’s science

    “is to emphatically prove a customer is who they represent themselves to be with minimal
     or zero verification friction. Thus, enabling “online merchants to accept more business from
    more markets and increase the lifetime value of customers.”

TechCrunch also details how the acquisition “will assist them [eBay] in significantly improving trust and safety across its sites in 2008,” by integrating Fraud Sciences’ “risk tools with PayPal’s fraud management system.” Additionally, the Fraud Science’s management team won’t have to worry about seeking new employment as they will join PayPal’s technology and fraud management teams.

Company Facts

Founded in 2001

Shvat Shaked and Saar Wilf, founders

Gadi Maier, CEO

Yossi Barak, COO

Website: www.fraudsciences.com

According to a news release from Amazon.com, the Nintendo Wii topped the 2007 Video Games list of “bestselling products,” “most positively reviewed,” and “most-wished-for.” This domination isn’t surprising as the game console’s innovative remote sensor provides users with the most realistic gaming experience on the market by giving users the opportunity to just “wave, point, rumble and listen”.

While it is likely that in 2008, the Nintendo Wii will continue to hold its ground and gain more, two Israeli companies, Prime Sense and 3DV Systems are at the forefront of the next revolution in motion sensing and gaming and intend to challenge the success of the Wii in the next few years.

Both companies have developed motion and depth sensors that can turn a 2D gaming experience into a more interactive 3D one, without having to use a controller. They were also both present at the CES conference that unveils the latest consumer electronic technology last week and have been competing for deals with major gaming console companies, Sony, Microsoft and Nintendo to use their technology.

Before the CES conference, VC Cafe blogger, Eze Vidra predicted that 3DV Systems would be a company that would garner a lot of media coverage at the event. He was right. At the CES show, 3DV Systems had an interactive booth that showcased its relatively inexpensive and recently released, ZCam. Anyone passing by the booth at the event, including media members, had the opportunity to interact with it or watch others do so.

Aside from gaming, 3DV Systems and Prime Sense have plans to apply their technologies to other fields that can benefit from advanced real-time sensor technologies, such as automotive-safety, security and robotics. In the next few years, look for the 3DV Systems or Prime Sense brand to be part of your virtual reality experience in gaming and any of these other fields.

Israeli email company, IncrediMail announced last week that Google has dropped the company from its AdSense program. According to TechCrunch, IncrediMail’s stock dropped 40% and lost about 1/3 of its value on the Nasdaq in direct response to the news. The reasons for Google’s suddenly ending the partnership is currently unknown, but IncrediMail may have “been dropped for fraud.”

Last month, Zack Miller of BloggingStocks.com interviewed IncrediMail founder and CEO, Yaron Adler. One of Zack’s questions for him was what the company’s business model was, to which Adler responded that the company relies heavily on viral marketing (though it is not the main means).

This is probably not the viral marketing that Adler had in mind.

It’s unlikely though that this is the end for IncrediMail and not just a relatively minor setback for it. Israeli VC Michael Eisenberg has an interesting take on this in a post on SeekingAlpha.com, as does Zack Miller’s buddy, Aaron Katsman, on BloggingStocks.com.

Can this week’s edition of Israeli technology news top the excitement over the news of IBM’s acquisition of XIV in last week’s edition? Well, let’s see. This past week a ‘green tax’ was presented to the Israeli government and the Israeli companies chosen to participate in the 2008 Israel Web Tour 2.0 were announced. Reports on the employment in Israel’s Hi-Tech sector last year showed that it continues to grow and the trend of Israeli investments in Poland is becoming ever-more common. You can find the links to these stories and this week’s full 20 Israel-related technology headlines below.

Cleantech:
Bar-On presents ‘green tax’ to gov’t

Rosy outlook for green

2007 energy tech VC totals: First look (Project Better Place)

Investments and M&A:
Ampal signs MoU to invest millions of dollars in sugarcane ethanol production

Israeli investors, businesses are flocking to Poland

IBM to more than double Israeli investments

Telecom:
Ericsson to supply mobile TV solution to Cellcom Israel

WiMax Networks Draw International Interest

International:
Will Foreign Stocks Start to Disappoint?

Internet to outperform broader market in 2008: Piper Jaffray, Needham

Israel Web Tour 2.0 – The Companies

Storage Projects Rise in Importance

Information Technology:
RIT Technologies to Demonstrate Full Suite of Intelligent Infrastructure Management & Structured Cabling Solutions at BICSI 2008

Spam at 96 percent peak level of all email, Commtouch announces

LIVE BLOGGING – IDC Press Conference Media and IT Trends 2007 – 2008

Miscellaneous:
Israeli expert in P2P Oversi wins important contract with True Internet

Interview with Pointer Telocation’s Chairman

Silicon Wadi 2.0

Israel: Tech Workers Wanted

The eyes in the sky are a boon to sports fans

Your next memory card upgrade for your camera won’t just be about getting more memory, but also about making the process of sharing the pictures you store on it easier. The Eye-Fi Wireless 2GB SD Card caught the attention of the media at the CES conference last week for its ability to wirelessly upload your pictures directly to your PC or photo-sharing sites on the Web, rendering the previous hassle of camera cables and USB drives obsolete.

Eye-Fi CEO, Jef Holove explains the memory card’s technology and convenience in the video below.

Eye-Fi was founded in 2005 and 2 of its four founders, Yuval Koren and Ziv Gillat, are Israeli. Check out the company blog for the interesting story of what inspired them to come up with this idea. The card is currently available on Amazon.com.

It’s hard to believe that anything else other than IBM’s acquisition of XIV happened in the technology sector in Israel during the week of December 30, 2007, but there was plenty other news. In the past week Giza Venture Capital raised funds for cleantech investments, Allot acquired Esphion, and the Jerusalem Post printed an expose on working in high-tech in Israel. This wasn’t all that happened during the week of December 30, 2007 though, so check out these headlines and the rest of this week’s 19 Israel-related technology headlines below.

Cleantech:
Israeli expert significantly boosts efficiency of solar cells

Israel’s Environmental Energy Resources signs waste treatment deal for $30 million

Taiwan helps Giza Venture Capital raise $150 million

Nanotechnology aids large-area solar cell

Investments and M&A:
Why did IBM buy XIV?

Allot Acquires Esphion for Network and Subscriber Protection Solutions

Customized advertising co Pudding Media raises $8m

NetApp to Buy Onaro

UK – Israeli video startup 5min signs with Encyclopaedia Britannica and raises $5 million

Israel Mix:
Inside the hi-tech bubble

Education ‘overhaul’ vital to expanding hi-tech exports

A leg up

90% of Israeli youth use Internet

Miscellaneous:
A Conversation with Yossi Vardi

JPMorgan Predicts 2008 Will Be “Nothing But Net”

Israel takes a lead on information security

Trojans 2 Crimeware Exploits Web 2.0 Technologies

Last Call: BluePhoenix Solutions Jumps

High-level group from Singapore to visit Israeli research facilities

I wasn’t going to list the top 10 most-read blog posts of 2007 for Israel Innovation 2.0, however, considering that I have covered a broad area of topics related to technology in Israel, the results are rather interesting. According to Google Analytics, the list is as follows:

1. First online TV-PC network: RayV?

2. Companies in Brief: 23 Israeli technology headlines from this past week

3. Israeli TV on the Internet: ahead of the curve

4. Company in Focus: Oberon Media

5. XJet Ltd. raises $9M in funding

6. Coming Soon: ooVoo.com video conference chatrooms

7. Facebook’s Israel Network reaches new heights

8. Company in Focus: Precise

9. Company in Focus: Explay

10. Companies in Brief: 25 Israel-related technology headlines from the week of December 2nd

Are these the posts that you enjoyed? What other posts did you enjoy reading? Let me know in the comments below.

News:
Making the headlines both left and right this week have been the rumor and then announcement that International Business Machines (IBM) purchased Israeli grid storage start-up, XIV.

Background:
According to XIV’s Company Profile on its website,

“XIV was founded in 2002 by five graduates of Talpiot, Israel’s preeminent military incubator for technology leaders. The company spent three years developing Nextra’s innovative technology prior to implementing the first customer system. XIV has built an outstanding team of storage and computing talent, including veterans of IBM, EMC, and other storage giants, and world-class engineers. All bring their vast best-practice knowledge to every aspect of the company’s endeavors. XIV is led by Moshe Yanai, one of the key architects of modern data storage.”

Analysis: What the media is saying and what you actually need to know
The sale of XIV to IBM is all over the news and blogosphere. Most articles have focused on different aspects of what is generally the same four things: IBM making this move to try to get an advantage over competitor EMC, how IBM gains not just a fast-growing successful company but a highly-regarded “brain” in the field and, sometimes, the actual benefits of XIV’s product, NEXTRA.

When the acquisition had just started to spark rumors earlier this week, while speculating on the at-the-time still-in-talks IBM-XIV acquisition, Mary Jander of the Storage Networking site, Byte and Switch, took the opportunity to sum up the major storage-related deals that IBM’s competitors, EMC, Dell and Double-Take have made. She also reminded everyone of the next major deal that will shake up the storage world, which is “a potential sale of all or part of Hitachi Global Storage Technologies (HGST) by its Japanese parent.”

While competition is one reason why IBM made this deal, the company’s internal development strategy shouldn’t be overshadowed by it. According to David Needle on InternetNews, IBM made the purchase to “address the demanding storage requirements of Web 2.0 applications and digital media.” Also, as it is soon after IBM’s purchase of Cognos, it shows IBM’s “more aggressive stance on intellectual property ownership.” Of course, solidifying the company’s storage strategy and, in the process, snagging up XIV Chairman, Moshe Yanai, an ex-EMC employee and technology storage legend, is pretty much the best of both worlds for IBM.

Moshe Yinai’s claim to fame in the technology storage world is his having “designed and built EMC’s key Symmetrix [now the “DMX series”] product line.” He is a legend and as having made his name with a major IBM competitor, the media, such as eWeek, has emphasized Yinai’s “changing sides.” Though it is a great story that will be interesting to watch unfold over the next few years, Yinai’s involvement is still only as XIV’s chairman, offering the guidance. He wouldn’t be back in the fold without the five young Israelis having started the company and developed its break-through product, Nextra, which, according to Duncan Riley on the Ajax-Blog,

“is a storage system based on a grid of standard hardware components. XIV will become part of the IBM System Storage business unit of the IBM Systems and Technology Group.”

Shaun Nichols on Venunet explains that,

“XIV’s flagship Nextra platform allows multiple storage devices and applications to be managed under a single system…The company estimates that Nextra systems are responsible for managing more than four petabytes of data worldwide… Big Blue plans to use Nextra as the basis for many of its future enterprise storage offerings.”

Indeed, aside from just publicity, XIV and Nextra, should provide IBM with a strong foundation for the trend of moving the enterprise onto the Internet and dealing with Web 2.0 in the coming years. XIV will remain and fully operate in Israel. Globes estimates that XIV was sold for between $300 million to $350 million after only having $3 million put into it.

Additional Resources
CIO.com: IBM Buys Israeli Storage Startup XIV
Congratulations to Moshe Yanai. I Hope the Shorts Fit.
Wanna make a quick $300 million? Sell your startup to IBM
IBM buys into massively parallel storage
An IBM developer’s perspective on the deal
A Forrester analyst’s perspective on the acquisition
EMC’s Vice President of Technology Alliances perspective on the deal

CounterTerror Creations Ltd (CTC), is an Israel-based defense technology company that has created a non-lethal projectile (NLP) that can reduce the amount of civilian deaths resulting annually from civil disturbances, peacekeeping missions and self-defense. The company’s literature describes the NLP as being “based on decreasing concentration of immediate impact energy followed by an increase of kinetic energy that delivers an optimum blow to the target through energy dispersal over a larger impact area during a longer impact time.” The NLP can be used in any standard cartridge.

The company has been backed by funding from the Israel Ministries of Defense and Internal Security and is currently in the final stages of R&D before mass manufacturing a purchase order that it has received from the Israel Ministry of Defense (MOD).

I recently had the opportunity to sit with Art Braunstein, a co-founder of CounterTerror Creations Ltd., to ask him a few questions about his company’s technology and funding.

What is the background of CTC?
When we founded CTC, we were looking for creative scientists with new concepts that we could promote. The non-lethal projectile was the most advanced project we found and we started to research it further and develop it.

What are some of the benefits of the NLP?

The NLP is highly accurate and is intended to reduce any permanent injury. It doesn’t penetrate so there is no concern over damage to internal organs. By reaching ranges up to about 80 meters, it’s accuracy is currently unmatched.

What are some of the advantages for MOD to use the NLP?

This will be useful for MOD for sniper action and special forces. This can be used to capture a terrorist in a non-lethal manner so that they can get information from them. It can also be used to show the human rights efforts that the Israeli defense establishment undertakes.

What is the market like for this?
It is currently a $300 million-a-year market that is expanding into the area of self-defense, specifically guards and personal protection.

When is this expected to reach the market?
Right now, with our current funding, it probably won’t be on the market for another year and a half. With more funding, though, we can plan trips, overseas meetings and generally expedite the production protocol.

The week of December 23, 2007, saw American VC fund, Advanced Technology Ventures start to look for cleantech opportunities in Israel showing that investing in cleantech in Israel will continue to grow in 2008, despite predictions that overall funding to Israeli high-tech industries would remain stagnant in 2008. The week also saw Cepco’s Med-O-Card’s competitor, LifeOnKey end the year by raising $5 million, and sales and deals in Asia continue, among other news. For a full overview of the major headlines related to technology in Israel during the past week, check out these headlines and the rest of this week’s 19 Israel-related technology headlines below.

Cleantech
Advanced Technology Ventures looks for cleantech opportunities in Israel

Foreign companies to take part in new Negev solar power plant tender

Israeli nanotech provides green electricity [VIDEO]

The garden city north of Tel Aviv

IDE to build desalination plant in Australia -paper

Israel’s Ofer Shipping Invests $30M in Electric Car Venture

Investments
Israel’s Lifeonkey Closes $10M To Help You Access Medical Records Via Net/Cell

Code testing co TypeMock raises $1.5m

‘Emerging markets hold the key to Israeli VC success’

Stagnant market may mean trouble for local VCs in 2008

Israel-Asia deals
Israeli company Exalenz Bioscience signs distribution agreements in Korea and Hong Kong

Taiwan, Israel to collaborate on Information Technology, Biotech

Miscellaneous
Four Israeli finalists in the “Crunchies”

WorldMate Live’s Mobile and Web 2.0 Travel Technology Garners Honor from BIRD Foundation

Babylon signs international deal with Google

Israel Mobile Operator Picks Ericsson

Israeli billionaire Lev Leviev is emigrating

Corporate social responsibility attracting more attention

Israel in 2007 has 7.2 million residents